Another Quality Investment for Malaysia, says MIDA CEO

JOHOR BAHRU, Aug 1 (Bernama) -- SEW-Eurodrive Sdn Bhd, a local subsidiary of the SEW-Eurodrive Group is expanding its operations in Malaysia with a new Drive Technology Centre in Frontier Industrial Park’s “Frontier 2”, Ulu Tiram.
 
The new facility which will house the Assembly, Sales, Service and Training functions all under one roof was officiated by Malaysian Investment Development Authority’s (MIDA) Chief Executive Officer, Dato’ Azman Mahmud.
 
 “SEW’s enhanced facility will be of strategic importance to attract more multi-national companies that uses the company’s technology to set up their plants in Malaysia. We are very excited that besides providing enhanced drive technology services and local sourcing mainly in logistic services, SEW employs 100% local manpower in their facilities whereby 70% earns more than RM3,000 monthly. There are already 51 Malaysians working with SEW and this project will create additional 14 more job opportunities for locals, particularly for skilled personnel such as electrical and electronic engineers, process engineers and mechanical engineers,” said Dato’ Azman.
 
“Germany is among the largest source of foreign investments for the country, with 404 manufacturing projects implemented totalling RM29 billion. The sustained inflows of German investments into Malaysia are a reflection of the country’s continued competitiveness for businesses. The very fact that these companies continue to invest in Malaysia, even during such challenging times to the global economy, is indeed even more noteworthy,” the MIDA CEO further added.
 
The German world leader in drive technology and a pioneer in drive-based automation is known for quickly solving the most difficult power transmission and motion control challenges with their unique modular system of components in their gearmotors.
 
Having built 90 facilities all over the world, the operations need to comply with strict quality processes that will necessitate a customised factory. Impressed with WB Land’s capability in build-to-suit solutions with an in-house turnkey project management team who could meet the Germans’ specifications, Malaysia’s first SEW Drive Technology Centre will be built at Frontier 2. In this plant SEW will add four more products to be assembled here to provide faster delivery and after-sales support within the shortest time-frame.
 
Commenting on the new facility, SEW Eurodrive District Manager for South East and East Asia, Mr. Andreas Appel said “I am pleased to note that SEW-Eurodrive is marking its 30th anniversary of their Malaysia’s operations by investing in this 2.4-acre facility. It is our way of proving our long-term commitment in Malaysia.”
 
With the expanded product range, the new factory will assemble locally all types of gearmotors to suit different types of conditions or requirements, such as their S-Type geared unit for low noise operations in airports’ conveyer systems.
 
Frontier 2 is a 62-acre industrial park comprising 66 semi-detached and 11 build-to-suit (BTS) factories, a secure and green home for industries with gated-guarded surveillance, a purpose-built two-acre central park for rest and recreation, and a workers’ dormitory for on-site accommodation.
 
A “Five-star Winner” as Best in Malaysia for Industrial Development at the Asia Pacific Property Awards 2014, General Manager Wong Yen Yap said this success was testimony of the high demand for a “gated, guarded and green” industrial development in Johor Bahru.
 
“We wanted to allow our customers to focus on their business while our turnkey project management team handles the time consuming tasks of design, obtaining permits and construction” Wong said.  
 
Today marks the completion of the 1st stage with 54 semi-detached factories built and six of the eight BTS units taken. Over 80 per cent of Frontier 2 is sold and the second stage is set to complete in 2017.
 
Frontier 2 is part of the 136-acre Frontier Industrial Park (FIP) next to Desa Cemerlang at Ulu Tiram within Iskandar Malaysia, with overall project completion by July 2018; Frontier 1 was completed eight months ahead of schedule in 2014. It is only 15 minutes to Johor Port, 25 minutes to Woodlands Checkpoint and 30 minutes to Senai Airport.

 
About SEW Eurodrive

Founded in 1931 by Christian Pähr, SEW Eurodrive is  a German world leader and pioneer in drive-based technology automation, with the reputation for quick problem solving skills against the most difficult power transmissions and motion control challenges. History of innovations — the first variable speed gearmotor, early development of electronic drives, some of the first successful efforts to decentralize control, and the first motor with energy-efficient copper rotors.
 
About WB Land

WB Land is a developer backed by a construction group with a 40-year track record that offers practical solutions and customisation to suit industries’ unique needs. Frontier Industrial Park, a 55-hectare gated and guarded eco-friendly industrial park next to Desa Cemerlang, with 87 semi-detached factories and Built-to-Suit detached factories, comes complete with a 2-acre central park, dormitory for workers and fibre-optic broadband.

About Malaysian Investment Development Authority (MIDA)

Malaysian Investment Development Authority (MIDA) is the government's principal promotion agency under the Ministry of International Trade and Industry (MITI) to oversee and drive investments into the manufacturing and services sectors in Malaysia. Established in 1967, MIDA is the first point of contact for investors that want to take advantage of Malaysia’s vibrant economy, world-class infrastructure and business-friendly environment to set up their profit centre in Asia.  For more information, please visit www.mida.gov.my.
 
Issued by MING, KH & ASSOCIATES SDN BHD on behalf of WB Land Sdn Bhd

Please direct media enquiries to Aaron (017 258 3348) or KH Lim (013 3601 622)
Office No: 03-2714 5928
E-mail: aaron@ming-kh.com.my or khlim@ming-kh.com.my
 

SOURCE : Malaysian Investment Development Authority (MIDA)

--BERNAMA